Inspiration

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Skyscraper Digital Publishing
Friday 1st Jan 2010
View a transcript of the video The business had developed a process called Pico press, a digital print on demand service that produces books. What made their technology exciting was that all elements of publishing from editing, layout and marketing to ordering, printing and distribution could be handled online. This significantly reduces the capital needed to produce a book and changes the economics of publishing, so that you can consider titles with a small but relatively high value audience that would otherwise remain unpublished. The project devised set out to use the funding and support available to help turn the concept into a business.

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